By Ashley Brown
In a bold effort to mobilize young Black voters ahead of the upcoming elections, the Harris-Walz campaign and the Democratic National Committee are kicking off a nationwide voter registration push on National Voter Registration Day. This effort spans 60 Historically Black Colleges and Universities in pivotal battleground states including Virginia, North Carolina, Georgia, Pennsylvania, and Michigan.
The campaign seeks to empower young Black voters by hosting a series of in-person and virtual canvassing events, encouraging students and community members to register to vote and make their voices heard in the electoral process.
Highlighting the initiative, Vice President Kamala Harris participated in a moderated conversation with the National Association of Black Journalists at Lincoln University. This event engaged an audience comprised of students from Lincoln University, Cheyney University, and NABJ members.
Complementing the in-person events, the campaign will launch a targeted advertising effort designed to engage students across key battleground states. North Carolina, which boasts the second-highest number of HBCUs in the nation, will host nine in-person events.
To enhance accessibility, the DNC is introducing a National Voter Assistance Textline, offering clear information in both English and Spanish. This resource aims to simplify the registration process.
In an innovative approach to reach young Black Americans, the campaign is taking over the homepage of Revolt, a leading source for hip-hop news and culture.
Additionally, the Harris-Walz campaign is partnering with major Black media outlets for an expanded voter registration effort, focusing specifically on registering Black voters for National Black Voter Registration Day on Friday, Sept. 20.