HBCU Buzz , BET, Live Nation Urban and When We All Vote, Michelle Obama’s national, nonpartisan voting initiative, announced the Vote Loud: HBCU Voter Registration Challenge, calling on HBCU students and community members to use their voices at the ballot box this November. By registering to vote and making sure their communities do the same, current students, alumni, professors and extended family members can help their school community win special prizes to be announced soon, which may include access to special performances brought to you by Live Nation Urban, HBCU Buzz, BET and When We All Vote.
“With only nine weeks until the 2024 election, the power of young Black voters has never been more clear,” said Beth Lynk, Executive Director of When We All Vote. “The issues that impact our community the most are on the ballot, and it’s time to ensure our communities are ready and empowered for the work ahead. We’re so excited to partner with HBCU Buzz, BET and Live Nation Urban to encourage some healthy competition and make sure that HBCU community members are bringing the energy from this Challenge to the ballot box this year.”
“Voting in the upcoming election is a critical way for HBCU students to make their voices heard and drive the change they want to see,” said Luke Lawal, Jr., Founder and CEO of HBCU Buzz. “Our participation goes beyond casting a ballot; it’s about shaping policies that impact our education, our communities and our future. We are thrilled to be partnering with When We All Vote, BET and Live Nation Urban to challenge the HBCU community to rise up, register and vote loud in the 2024 election.”
The Vote Loud: HBCU Voter Registration Challenge celebrates the power of Black voters, who will determine elections around the country. This year, more than 34 million Black Americans are eligible to vote, representing 14% of all eligible voters in the United States who will decide much more than the presidential election this November. Down-ballot races and ballot initiatives on the issues that matter the most to young Black voters are on the ballot, including the economy and cost of living.
“At BET, we understand that the collective voice of young Black voters is a force for change,” said Kimberly Paige, EVP, Chief Marketing Officer and Co-Lead of Social Impact at BET. “That’s why we’re proud to partner with When We All Vote, HBCU Buzz and Live Nation Urban on the Vote Loud Challenge — a powerful commitment to shaping the future and empowering the next generation of leaders. By voting, we’re actively working to protect our education, our families and our communities, ensuring that our future is decided by us, for us.”
“Live Nation Urban has had a longstanding partnership with When We All Vote, and we are extremely excited to continue that partnership alongside HBCU Buzz and BET for such an important initiative,” said Brandon Pankey, VP, Business Development + Operations at Live Nation Urban. “The company was built upon the notion of giving power and strength to Black voices, and there has never been a greater moment in history for young Black voices to be heard during such an important election season. The Vote Loud: HBCU Voter Registration Challenge not only will help to impact this election, but it has the opportunity to become an initiative that can affect real change for generations to come.”
The Vote Loud: HBCU Voter Registration Challenge will be open from Thursday, September 5, 2024, to Saturday, October 5, 2024. More information on how to enter and share voter registration information with friends, family, neighbors and classmates to win points for your school community.