Peloton Teams with Verzuz for New Music Fitness Series
By Chauncey Alcorn Peloton and Verzuz, two success stories of the pandemic economy, are joining forces in a deal they hope will add to their growing fortunes. The home fitness company unveiled its new “Peloton Verzuz” music collaboration series on Monday. Verzuz (pronounced “versus”) is the immensely popular webcast series that pits hip-hop and R&B legends like Kenneth “Babyface” Edmonds and Teddy Rileyagainst one another in friendly competitions to determine whose music catalog is superior. Producers Kasseem “Swizz Beatz” Dean and Timothy “Timbaland” Mosley launched Verzuz on Instagram last April to lift the spiritsof Americans stuck at home because of