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Colin Kaepernick gets in on Wall Street’s hottest trend

NEW YORK, NEW YORK - MAY 06: Colin Kaepernick attends The 2019 Met Gala Celebrating Camp: Notes on Fashion at Metropolitan Museum of Art on May 06, 2019 in New York City. (Photo by Jamie McCarthy/Getty Images)

Colin Kaepernick, the activist and former NFL quarterback, is the latest high-profile investor to get in on the SPAC craze.

A SPAC, or special purpose acquisition company, is a very trendy way to take a company public. Rather than go through the expensive, time-consuming process of an IPO, private companies can merge with a SPAC, aka a blank-check firm, which exists solely to raise money by listing on a stock exchange.

Kaepernick will serve as co-chair of Mission Advancement Corp., which is seeking to raise about $250 million to invest in socially conscious consumer brands. Kap’s following on the heels of other star athletes getting in on the — can we call it a bubble yet? — trend. Alex Rodriguez, former Yankee and future husband of J.Lo, has one. Billy Beane of “Moneyball” fame has one. And Shaq has a SPAC.

SPACs were once an obscure part of the market, but then 2020 happened. With pockets full of easy money from the Fed, investors started looking for creative ways to invest. Last year, SPACs raised $76 billion — nearly six times more than in 2019.

BIG PICTURE

While the GameStop frenzy has died down, there’s still plenty of appetite for risky investments — especially as interest rates remain near zero.

You can see that in the fervor for unprofitable startups like Airbnb and DoorDash, which went gangbusters on their first day of trading. Or consider Tesla, which doesn’t even make money from sales of its electric vehicles but has a market value larger than every other major automaker combined.

And of course, in SPACs. “What you’re doing is throwing money out there — and hoping to find an idea,” Richard Fisher, the former president of the Dallas Federal Reserve, told my colleague Matt Egan. “It’s another indicator that money is too cheap.”