By Simon Osuji,
From profitable a number of Grammy awards to branching out from her ’90s lady group Future’s Baby and changing into probably the most common solo artists of all time, Beyoncé’s checklist of accolades goes on and on. The primary solo hit Beyoncé launched was “Loopy in Love“ in 2003, which ended up being a chart-topper, touchdown her in pop music paradise as music royalty. Her marriage to Jay-Z has stayed out of the press for essentially the most half as a result of they’re recognized to maintain issues as non-public as attainable.
What we do know is that they’ve launched some unimaginable collabs collectively, went on their On the Run tour collectively in 2014, and share three youngsters: Blue Ivy, Rumi, and Sir Carter. Beyoncé stays busy with a style line, a fragrance line, and even a lineup of fantastic motion pictures below her belt. This all being stated, it’s apparent she’s a really rich lady. Because it stands in the present day, Beyoncé’s acquired a internet price of over $400 million, in response to Finance Yahoo. But it surely’s not like she sits on her wealth with out giving again to the group. Right here’s what we all know concerning the HBCU scholarship she’s behind together with her husband Jay-Z.
In regards to the scholarship
Beyoncé and Jay-Z just lately appeared in Tiffany & Co.’s About Love marketing campaign, and it’s already had a serious cultural influence on the model. The scholarship, which can also be referred to as About Love, was created to work along with BeyGOOD and the Shawn Carter Basis in a partnership. The pledge they’ve collectively made is for $2 million to be donated straight in direction of scholarship funding for chosen college students enrolled in traditionally Black faculties and universities in the USA.
To be extra particular, the scholarship is supposed for college kids who’re centered on the humanities. Among the inventive fields college students can main in to qualify for this scholarship embrace efficiency arts, visible arts, design, historical past, and communications. The deadline for this superb scholarship is rapidly approaching: September 26, 2021. On Beyoncé’s official web site, all college students eligible are inspired to use.
Which college students will profit?
Inventive college students who deal with inventive research don’t at all times obtain as a lot assist as college students who main in engineering, arithmetic, and science. The aim of this scholarship is to assist these college students really feel as if they’re being culturally represented and to allow them to know that their option to pursue an inventive path is acknowledged. The About Love scholarship goes to be an enormous blessing and a serious present to the choose few college students who’re chosen.
The president of Lincoln College is amongst many to be extraordinarily grateful for this scholarship program. Based on CNN, she stated, “We want to thank the Shawn Carter Basis, BeyGOOD, the Carters, and the Tiffany & Co. household for together with Lincoln College on this superb present. Lincoln has positioned a excessive precedence on supporting the humanities and humanities on her campus. Offering monetary help for college kids pursuing these majors enhances their capability to extra absolutely interact their research.” Presidents from different HBCUs very probably really feel comparable sentiments of gratitude.
However what about that yellow diamond?
College students at HBCUs throughout the board are excited concerning the superb million-dollar scholarship program they’ve an opportunity to learn from, however there was just lately some backlash linked to Beyoncé and Tiffany & Co. In her new advert partnership with the model, Beyoncé was sporting the notorious Tiffany yellow diamond, which doesn’t have probably the most light backstories ever. Again in 1877, it was found in South Africa on the Kimberly mine and chief bought by Charles Lewis Tiffany.
Many individuals strongly consider the beautiful gem is taken into account a blood diamond because of the manner it was discovered — and the place it was discovered. The 128.54-carat diamond is visually pleasing however after we consider the way it turned an adjunct for Beyoncé to put on in her commercial, it’s cheap to know why some are so offended by it. The Washington Submit launched an opinion piece regarding the yellow Tiffany diamond and its connection to white supremacy and colonialism. The difficulty too many individuals see with Beyoncé‘s option to put on this diamond is partially overshadowing the massive information about her About Love scholarship marketing campaign.
Beyoncé’s dedication to philanthropy
Though there’s fairly a little bit of unfavorable press concerning the yellow Tiffany diamond Beyoncé is sporting in many of the commercials linked to the About Love scholarship program, the reality of the matter is that this scholarship remains to be going to positively influence a variety of inventive college students who need to deal with the humanities within the upcoming college yr.
Based on Oprah Day by day, the chief sustainability officer of Tiffany & Co. stated, “We’re solely as robust because the work we do collectively, and we’re honored to companion with the Carters. Their relentless dedication to lifting underrepresented teams is the inspiration for the About Love Scholarship program.” This isn’t the one philanthropic work Beyoncé’s taken half in, and it definitely gained’t be the final.
