NASCAR is partnering with HBCUs as part of its latest diversity, equity and inclusion initiatives. NASCAR has partnered with the Yard HBCU Esports Alliance, in which students from more than 30 HBCUs will compete against one another in the esports video game NASCAR Heat 5.
There will be four events that will be played on PlayStation and streamed on Twitch. The winners will each be awarded $1,000.
NASCAR content team employee and Tuskegee alumnae Kenneth Lee was the commentator for last week’s initial event. The next event will take place at Virtual Richmond on Wednesday.
NASCAR recently appointed Brandon Thompson the vice president of diversity and inclusion. This initiative is just one of the association’s efforts to expand programs related to diversity, equity and inclusion.
